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Importance Of Social Media

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  Let’s face it, it’s 2020 and we all have a pretty good understanding of  social media  and how it works, right now? But what if I told you that Twitter has 6 different forms of communication networks or that Facebook is most active on Fridays. Allow us to illustrate the true importance of social media   marketing   and the  online marketing  services we offer to ensure you stay on top of your game. We value the importance of social media too much; we’ve even written a free downloadable white paper on the topic that includes the contents of this blog, benefits of social media, content tips and a social media strategy guide.  What and Why Social Media?   Now, look at  social media marketing.   Social Media Today  argue that the purpose of  social media marketing  is to build a brand and increase a brand’s visibility, through building relationships and communicating with potential customers.   ...

How is Data Science Related to Machine Learning?

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Today, the myriad of technologies like artificial intelligence, machine learning, and deep learning are quite confusing. They all are interrelated to data science.  In this blog, we are going to understand how they are connected and why machine learning is important.  The blog also covers the learning path to becoming a data scientist in 2020-2021. Data science jobs are high in demand and are the highest-paid too. Did you know that as of 2020, India has over 1 lakh data science jobs vacant? If you’re considering a career in data science, read on till the end to know more! Data Science: Simply put, data science is a process of finding the right data, processing, cleansing, analysing and presenting it in the most comprehensive way possible to a business to help them solve problems and make important decisions.  Without data science, all the data that has been accumulated will go unprocessed and waste. Companies will not be able to get the necessary insights that could solve...

What are the Roles and Responsibilities of a Data Scientist?

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Data science is one of the fastest growing industries with high demand for people specialised in the field. It is also one of the highest paying jobs, according to GlassDoor.  If you are considering to pursue a career in data science and wondering what kind of responsibilities it comes with, then read on to know! Enrol in this online data science course if you want to learn or hone your skills in the field.  What is data science? Data science is a multidisciplinary field where data is collected and analysed to draw useful insights and make an impact on a company. It solves real company problems and provides solutions to make tough decisions.  The impact can be in the form of data visualisations, product recommendation, data products, insights, etc. Companies are having a hard time figuring out what to do with the enormous data they get from their business. That data could be having answers to some of their most difficult problems.  Only a data scientist can solve th...

5 Best Courses to Learn Digital Marketing Online

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  So you’re considering a career in digital marketing? Good for you! If you are looking for courses to get started, here is a list of online courses you can opt for. Digital marketing has become one of the most opted jobs for the last couple of years and it is one of the fastest-growing industries in the world. The flexible opportunities and a wide scope it provides are the reason for such growth and choices. Anyone can learn digital marketing irrespective of their prior experiences.  In digital marketing, there are many specialisations you can opt for - SEO, content writer, web developer, analysts, content marketer, social media marketer, and more. The best thing about working in the industry is that you can switch from one field to another with little training. The earning is pretty good too, with options in freelancing, work from home and elsewhere.  How can you get into digital marketing? You want to start with a certificate and a degree in digital marketing. Consider...